Know About Standard Postcard Sizes

The term standard is generally defined as either regular postcards which are available to mail at the USPS first class rate or postcards sold by your online printer as standard rather than a custom shape. Some also refer to an 8.5 x 11 postcard as being the standard postcard size. In the United Kingdom, the Post Office has designated two different sizes, one being "first class" and the other being "first class with overnight shipping". The USPS sells a wide variety of postcards in both sizes, but has not designated a standard postcard size for use by mail suppliers. The most popular of these suppliers are Printer Mailbox Supplies, who offer a wide variety of choices, and Hewlett Packard, who offer their HP Card postcards in both sizes.

One major benefit of using standard postcard sizes is that they are readily available from all mail suppliers, meaning that there are no additional costs for shipping. This in itself is a great incentive to use standard postcard printing, because the price of postage is lower than the cost of shipping. However, the lack of standard postcard sizes also means that there is a larger variety of postcards available to consumers, and some customers prefer to use one particular type of postcard. For example, someone who is sending out many small post cards may prefer to order in bulk, and so the postcards purchased should have a custom shape.

There are a few different types of standard postcard sizes, which include the usual oversized, standard postcard, tri-fold, and fold-flat postcard styles. Many companies choose to use one particular type of postcard for their direct mail marketing campaigns, so for example if you order a tri-fold brochure, you would likely receive a standard postcard size, but your direct mail campaign could consist of a tri-fold brochure and an oversized tri-fold postcard. Another example would be a direct mail campaign to sell vacation travel products to couples. You may want to order a standard postcard in order to make the mailing effort less overwhelming for the couples who are expecting to get a family vacation and want to make sure that everything will go over without a hitch.

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